Would you pay more for packaging if you knew it was environmentally friendly? Polar Water is confident that Singaporean consumers are ready to do so, as they rolled out their new line of carton-packaged water on Tues. The new packaging, manufactured by Tetra Pak, is 70 per cent renewable, with paper-based cartons and caps made from sugar cane derivatives, said Polar Water. All this comes at a cost though. The 330ml and 500ml PUREWATER boxed water is priced at S$0.80 and S$1.20 respectively. In comparison, a bottle of water typically costs between S$0.40 and S$0.70. Although tap water in Singapore is safe to drink, Singapore imports about 17 million bottles of water per month from Malaysia alone. With dozens of bottled water brands on display in supermarket aisles, the use of plastic, including PET bottles, has been cited as a threat to the environment in Singapore’s Zero Waste Masterplan. Looking forward, Polar Water is currently exploring alternative options for packaging its water, including in aluminium cans, which are completely recyclable.... Continue Reading