The first Eu Yan Sang outlet was opened as a small medical hall in Malaysia in 1879 by first-generation founder Eu Kong. His only son, Eu Tong Sen, inherited the business and by the 1910s, the shop had branches in Singapore, Hong Kong and China. After Eu Tong Sen passed away in 1941, the business was handled by administrators and was converted from a proprietorship to limited company status. According to a report by Forbes, the threat of Eu Yan Sang going extinct in 1989 forced Richard Eu, the great-grandson of Eu Kong, to join the business. At the time, TCM was already deemed a ‘sunset industry’. Richard was thus a key driving force in modernising TCM, as he works on making it more accessible to the masses. When the term ‘TCM’ is mentioned, many tend to think of dingy, dimly-lit medical halls selling traditional herbs. However, Eu Yan Sang’s retail stores are quite the opposite. Besides, Eu Yan Sang prides itself on its ability to rigorously integrate science and technology into its products and offerings.... Continue Reading